News Blog

Ixia kicked off its "Switch to Ixia campain" by offering trade-in equipment and competitive financing solutions.

(Credit: Ixia)

Ixia, a leading company in IP performance testing, announced a competitive upgrade program today as part of its "Switch to Ixia" campaign.

The program will last through the end of September 2008. During this time, new and existing customers from all over the world can trade equipment from Ixia's competitors, including Spirent, Agilent, and Shenick, in for Ixia's latest test equipment and applications. Or they can earn up to a 50 percent credit toward a new purchase.

Ixia also offers IxFinancing Leasing, a special financing solution that allows you to pay for Ixia products, software, and services over time with no down-payment. You'll make small monthly payments, and a $1 end-of-lease buy-out.

Ixia has been known for many IP-based network testing solutions, from Aptixia IxLoad, which can generate layer 4-7 traffic for content-aware device assessment, to ixChariot, which CNET uses to test wireless routers.

A new undersea fiber-optic cable being laid between Cuba and Venezuela will help provide high-speed Internet access to Cuban citizens by 2010.

Earlier this week, Wikileaks published documents that were signed in 2006 by officials in Cuba and Venezuela describing plans for the new undersea cable that will connect the two countries.

The United States economic embargo against the island nation has forced the communist country to rely on slow and expensive satellite links for Internet connectivity, according to the Wikileaks article. Even though it would cost less and be more efficient to lay a new cable between Cuba and the U.S., which are only 120 kilometers apart, Cuba is working with Venezuela to lay a 1,500-kilometer cable to get high-speed Internet connectivity.

The proposed cable, which is being deployed by CVG Telecom (Corporacion Venezolana de Guyana) and ETC (Empresa de Telecomunicaciones de Cuba), will also provide high-speed Internet access to Jamaica, Haiti, and Trinidad.

According to the Wikileaks article, the new undersea cable is being built as a strategic partnership between Cuba and Venezuela to encourage an interchange between the two governments; foster science, cultural and social development; and increase economic relationships among Cuba, its South American neighbors, and the rest of the world.

Cuba has traditionally kept a tight lid on Internet access in the country. In 2003, the government cracked down on ordinary Cuban citizens, who were accessing the Internet over the government's painfully slow phone network.

But recently since Raul Castro has taken ... Read more

Prices for ads on news and gaming Web sites dropped from May to June, but they rose for entertainment.

(Credit: Pubmatic)

Online advertising prices remained roughly flat in June compared with April and May, but some categories of sites fared better than others, according to data released Tuesday.

Overall, the cost of online ads, as measured by effective cost-per-thousand impressions, dipped a bit from 38 cents in April to 37 cents in May to 36 cents in June, said Pubmatic, which sells technology designed to help advertisers fine-tune online ad campaigns. The company measures ad prices through its network of more than 4,000 customers that place ads on various Web sites, largely in the United States.

Of the five categories Pubmatic monitors, games and news fared worse than average. News plunged from $1.10 in May to 48 cents in June, and games dropped from $1 to 80 cents. The entertainment category, though, rose from 29 cents to 40 cents. The lowest-price category, social networks, dropped from 32 cents to 27 cents.

For large Web sites--those with more than 100 million page views per month--ad prices increased from 21 cents in May to 23 cents in June. Medium sites, with traffic between 1 million and 100 million page views, rose from 33 cents to 46 cents, and small sites dropped from $1.13 to 81 cents.

Intel says its business remains unaffected by the economic headwinds set loose by the subprime crisis.

Speaking with analysts following the release of its second-quarter earnings statement, Intel's brass remained upbeat about demand for Intel products--especially for notebook processors.

"We are very aware of the global economic issues which dominate the world these days," said Intel CEO Paul Otellini. But he quickly added that order patterns played out as expected in Q2 and that the company sees "continued healthy demand" in the third quarter.

Intel CEO Paul Otellini

(Credit: Dan Farber/CNET News)

That news may provide some relief to worried Wall Streeters, fretting about the impact of the banking crisis on IT demand.

Notebook sales now comprise more than half of the market but they also carry lower average selling prices. Intel said that as notebook prices continue to decline in price, Intel expects to see increased demand.

"What we're seeing is a fundamental shift to notebooks," said Otellini, adding that the crossover transition was taking place six months sooner than expected.

In particular, the company expects to ship more Atom-based notebooks in the second half of the year. The design of the Atom processor is particularly suited for the emerging market of low-cost subnotebooks. However, Intel does not see the Atom cannibalizing its other notebook product lines.

"You're dealing with something that most of us wouldn't use," said Otellini, adding that Atom was designed primarily for Net access. "You would not want to ... Read more

SAN FRANCISCO--Marketers convened here this week to figure out how best to reach teens on the Internet. The answer: It's all about the mobile phone.

Advertisers are clamoring to reach teens in digital environments because that's where they're spending much of their time--either online, with cell phones or playing video games. What's more, teens wield an estimated $200 billion annually in discretionary spending.

Fuse, a marketing agency based in Vermont, talked in recent weeks to senior technology executives from companies such as Sony, MTV Networks, Yahoo, and Nokia to find out what the future of technology will look like for the teen market.

Among the predictions: Mobile phones in the United States will surpass the popularity of desktops for teens. Only an estimated 20 percent of teens currently own a smartphone such as the iPhone, but mobile phone and content companies are counting on the idea that smartphone adoption will spread fast among teens in middle America and other areas.

"The iPhone is just the beginning of the all-in-one device. Uses of mobile devices will expand to include all kinds of bar code applications and prepaid debit card payment methods," said Bill Carter, a partner at Fuse, who presented the findings here at the YPulse 2008 National Mashup, a two-day conference on teens and technology.

That's likely why geographic ad targeting to teens via the phone is expected to explode in the coming years. Right now, mobile phone providers analyze an estimated 4 billion Internet ... Read more

Sun Microsystems on Tuesday announced preliminary fourth-quarter results that were higher than Wall Street's expectations, sending its shares up more than 11 percent in after-hours trading.

Shares of Sun climbed as high as $9.83 per share in after-hours trading, up from a close of $8.80 a share during the regular session.

"In these difficult economic times, we continue to see customers across the world look to open software and hardware as a source of savings," Jonathan Schwartz, Sun's chief executive, said in a statement.

Sun said it expects to report fourth-quarter revenue between $3.7 billion and $3.8 billion for the period ending June 30, compared with nearly $3.84 billion a year ago.

Wall Street, meanwhile, expected Sun to generate revenue of $3.8 billion, falling in the high end of Sun's range, according to Thomson Financial.

On the earnings front, Sun said it expects to generate net income of 5 cents to 15 cents a share. After excluding special charges, the hardware maker expects fourth-quarter net income to be in the range of 25 cents to 35 cents a share.

Analysts, meanwhile, were expecting Sun to post earnings of 27 cents a share, according to Thomson Financial.

Sun expects to report its fourth-quarter results on August 1.

The new Xbox 360 dashboard

(Credit: Daniel Terdiman/CNET News)

The E3 conference opened Monday in Los Angeles with a press conference from Microsoft. Here are some highlights.

Microsoft showed off first-ever game play footage from the post-apocalyptic title Fallout 3 and announced that there will be downloadable content exclusive to Xbox Live. We saw real-time action from Resident Evil 5, shipping on March 13. We got a peek at the new co-op feature in the game, where players will be able to team up and make their way through together. Developer Square Enix also made announcements that included the release of four titles for Xbox 360 including Final Fantasy XIII.

roundup
Complete E3 coverage

Expo is no longer a huge free-for-all,
but that doesn't mean Microsoft
and others aren't making noise.

As for console exclusives, we saw in-game action from Fable 2, shipping in October. Players will be able to seamlessly invite other friends who are also playing the game. Finally, we were blown away by the impressive game demo of Gears of War 2 shipping November 7. The game actually looks better than the original and will feature a five-player online co-op mode.

Microsoft will be releasing a new dashboard interface this fall that incorporates an avatar system--the Xbox answer to Nintendo Mii characters. The new feature allows you to join up with other friends to form a "party," a group of up to eight people where you can share multimedia items or start a game. A new mode called Primetime will actually incorporate real-life TV shows like 1 vs. 100 and allow Xbox Live members to play and watch these game shows and possibly even win real prizes.

Microsoft also announced ... Read more

300 is one of the movies that will feature a lower price tag in the fall.

(Credit: Amazon)

As much as we complain about the high prices of standalone Blu-ray players, in some ways the high prices of Blu-ray movies are even more frustrating. Today, Warner Home Video has taken a step in the right direction, by announcing that the company will offer discounted pricing on select titles this fall. Blu-ray buyers can expect prices between $17 and $20, which is a lot more than DVDs sell for, but less than the $20-$30 prices Blu-ray discs currently go for.

While there isn't a complete list of movies that will be available at this lower pricing, Video Business reports that The Fugitive, Enter the Dragon, Clockwork Orange, The Shining, The Aviator, Road Warrior and Swordfish will get the discount. Additionally, some newer movies will get a smaller price cut, including 300, The Departed, I Am Legend, Ocean's 13 and We Are Marshall.

While this certainly won't make everyone run out and buy a Blu-ray player, it's definitely good news that studios are hearing complaints that Blu-ray movies are just too expensive at their current levels. Of course, we'd prefer if the prices fell below the $15 mark, which would make them feel comparatively-priced to DVDs, but we'll probably have to wait until at least 2009 to see those prices. In the meantime, at least there's always Netflix.

Sources: Video Business via High-Def Digest... Read more

Update at July 15, 3:00 a.m. PDT with additional information and corrections concerning the Intel-Nvidia dispute.

Nvidia said Monday that its multichip technology will be architected to work on Intel's upcoming Nehalem chip platform.

Nvidia SLI technology supports multiple graphics boards.

(Credit: Nvidia)

This announcement may help Nvidia to work around a standoff with Intel over whether Nvidia can make chipsets that work with Intel's next-generation Nehalem platform, due later this year. And also demonstrates that despite Nvidia CEO Jen-Hsun Huang' s rhetoric, Nvidia must cooperate with Intel in order to thrive.

Monday's announcement has no relation to separate licensing negotiations, according to sources familiar with the discussions. In other words, Nvidia is not announcing a chipset for Nehalem--which would require a license. It is simply a statement that Nvidia will support Nehalem with its nForce 200 Scalable Link Interconnect (SLI) chip.

However, some reports say Nvidia has reached an agreement with Intel to license Intel's Quick Path Interconnect (QPI) technology, paving the way for Nvidia to design chipsets for Nehalem.

The nForce 200 chip will work with Intel's "Bloomfield" line of Nehalem processors and the accompanying Intel chipset. SLI allows Nvidia to use multiple graphics boards in one system.

Upcoming SLI motherboards will use Nvidia nForce 200 SLI silicon, Intel Bloomfield processors, and Intel Tylersburg (X58) chipsets, Nvidia said in a statement.

"The nForce 200 SLI processor features patented SLI technology for graphics bandwidth management and multi-GPU peer-to-peer communications, both required to ... Read more

Nvidia has slashed the price of products with its newest GTX 260 and 280 graphics processors only a few weeks after it launched the chips, in response to stiffer competition from Advanced Micro Devices' ATI unit.

Nvidia said Sunday night that the GeForce GTX 280 is now available for $499 and the GTX 260 for $299. The high-end GTX 280 was originally $649, while the 260 was priced previously at $399. Both products were rolled out less than a month ago.

Nvidia's graphics boards are now more in line with ATI's newest offerings. At $299, the GTX 260 price now matches that of ATI's comparable HD 4870.

There's more to come from ATI too. Later this quarter, ATI is expected to launch the 4870 X2, which combines two chips on one board. This will be ATI's high-end offering for the enthusiast gaming market. The lower $499 price for Nvidia's high-end GTX 280 should bring it close to 4870 X2 pricing.

ATI appears to be faring well in this round of graphics chip competition, putting more pricing pressure than usual on Nvidia. Not only are its individual chips more competitive than previous generations, but its strategy of building smaller, lower-cost chips is paying off. Instead of building one large, expensive graphics processor as Nvidia does, ATI is building less power-hungry chips for the mid-range market, then ganging them together to boost performance for the high-end enthusiast market.